Our Story

Joy Cho is the mastermind behind Oh Joy!, a graphic design studio that is just as bold and bright as Joy herself. We dreamed of a springtime collaboration with Joy and one day our dreams came true! The Oh Joy! for Solly Baby wrap is the first of the Solly Baby signature series. Joy’s inspiration for this delicious abstract floral, designed exclusively for Solly Baby, came from the desire to want to throw on a fun dress that shouts, “Spring is here!”